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Multimedia Outreach to Achieve Hypertension Control

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Round 1 Grantees
Multimedia Outreach to Achieve Hypertension Control
Clinical Screening of Patients’ Health Literacy to Improve Quality
Community Health Workers to Reduce Disparities in Diabetes
The Expanded Chronic Care Model: Targeting Disparities in Diabetes Care
Improved Cultural Competence in Health Communications
Culturally Sensitive Depression Care Management
Depression-Specific Treatments for Patients Seeking Care within a Public Emergency Department
Identifying and Treating Maternal Depression in a Pediatric Primary Care Setting
Redesigning Clinic Operations to Improve Depression Care
Coached Care for Diabetes
Concurrent Peer Review to Reduce Cardiovascular Risk Factors Among Minority Patients
Round 2 Grantees
Round 3 Grantees
Multimedia Outreach to Achieve Hypertension Control

Project Description

This intervention will utilize an interactive DVD distributed to African-American patients in Birmingham, Alabama to promote hypertension management. The DVD intervention will use storytelling to improve acceptance of, and adherence to, positive health messages that are currently resisted due to a number of factors. The intervention is grounded in patient activation theory and includes the participation of researchers who are prominent in this field. The team, many of whom are representative of the target community, has a long history of serving racial and ethnic groups with a high incidence of uncontrolled blood pressure and we believe the intervention will prove to be a good mechanism for addressing important and recurring health disparities found in the community.

Principal Investigators:
Jeroan Allison, MD, MS Epi
Sandral Hullett, MD, MPH

Partnering Organizations
Cooper Green Mercy Hospital (Lead Organization)
University of Alabama at Birmingham

For More Information

Please Contact: 
Sandral Hullet, MD, MPH
hulletts@jccal.org                              

                                     

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